Tag Archives: play

With winter well and truly underway, temperatures dropping, rain settling in, and still a few months to go before spring, being organised is key to a stress-free and smooth winter. Of course, there are always unplanned events and unforeseen circumstances… Continue Reading >

What Makes ELC Toys Timeless?
Timeless Toys are those quality toys that transcend generations, remaining as popular with children today as they were 50 years ago. While designs have evolved, play patterns associated with ELC toys remain unchanged. Over the years ELC have upgraded materials, improved sustainability and exceeded safety standards as the toy industry evolved. With 50 years of proven durability and appeal, ELC’s timeless toys are as relevant and exciting to children today as they were in 1974.
With an ongoing focus on quality and sustainability of materials, ELC offer something completely unique to toy buyers – 50 years of child development knowledge and trusted toys that have been proven to stand the test of time.

From classic wooden toys to crafts, pretend play, games and books, Melissa & Doug products provide a launch pad to ignite imagination and a sense of wonder in all children so they can discover themselves, their passions, and their purpose.

An Engaging Winter Toy Guide featuring captivating toys to entertain and engage children during winter months. We understand the challenges parents face during the winter school holidays in keeping children entertained and engaged indoors. That’s why we’ve created our Mid-Year… Continue Reading >

The simple joys of childhood—days spent in play and wonder—bring an enduring magic where imagination whisks children away into their whimsical little worlds. As parents, observing these moments is one of life’s most precious experiences. Watching our children quietly engage… Continue Reading >

Did you know that playing with toys can help your child become a better reader and writer? I do, and it’s probably only through my experience as a primary school teacher that I know this. First, let’s briefly touch on… Continue Reading >

In today’s world, where inclusivity and sustainability intersect, the importance of high-quality educational tools and toys, along with sensory processing aids, for children with special needs cannot be overstated. As we navigate the complexities of supporting children with Autism, Anxiety,… Continue Reading >

Like many mothers this week I’ve been asked a number of times – ‘what do you want for Mother’s Day?’ I’ve thought long and hard about it. And truly, all I want for Mother’s Day is play. Time for our… Continue Reading >

Being resilient is an integral part of a child’s development and helps bolster mental health and well-being. Resilience is a character trait that we build and as such we can help our children become more resilient, meaning they will be… Continue Reading >

Play has a wide variety of physical, mental, emotional, and social health benefits. It is far from being a light-hearted, purposeless activity, play is crucial to the development of our physical bodies and brains, as well as our social and… Continue Reading >